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There's two ways you can use email campaignsto make money online.The first way usesa list that you have purchased and has been mailed out over and over millions of times.

Not only is this type of list ineffective because of its over use but usually the people on the list have no interest in what you're promoting.

For example, would you send an email about a tennis product to a random list of 10,000 people? A verysmall percentage of these people are going to be interested in your offer. This list will be very unresponsive and will probably create some SPAM complaints. It's just not worth it. It'sbetter to send an offer about a tennis product to 1000 people who have previously indicated that they are interested in tennis and related products.

The other, and by far the better way, is the email campaign that uses your own, personally created list, and is only mailed out as often as you choose.That list is highly responsive, does not generate SPAM complaints, and creates a large return.

Of course the choice is obvious. Your own list is the way to go. But if you don't have a list what then? Well then you build one. Yup - that's right - build your very own targeted list.

OK - so how do I build my own list?

1) You must have a web site, specifically a squeeze page, and an autoresponder.Put a web form on your squeeze page(the pagewhere you send traffic) and send those leads to your autoresponder.

2) Offer a free ebook, newsletter, eCourse, a combination of theseor other valuable giveaways to induce visitors to subscribe to your list.

3) Important - Send your subscribers only very valuable information.Develop a relationship with your subscribers.Let them to look forward to your emails so they will open them gladly, and read them gladly, and respond gladly!

This seems to be an over simplification but really it's about all you need to do. Don't complicate it.Far too many people try to make things difficult for themselves and use 200 proven steps to get the job done.Why use 200 steps when 3 or 4 will work just fine?

Bio: For more information on how to get started building a successful internet business please visit: http://www.5StarInternetSuccess.com

Bob Storrs is currently building a successful internet business using the ideas and tools in these articles.

Trading sports online can be a very profitable pastime and as more and more people get involved that means just one thing... liquidity. With the invention of the betting exchange and the rise and rise of the main one, Betfair, there is increasingly more money being traded on sporting events.

From horse racing to tennis and football to greyhound racing there are many markets to choose from and specialize in. There are even markets for financials and politics.

In-play betting and the ability to place "lay" bets have revolutionized our ability to profit from these markets (for those not in the know a lay bet is betting that an event will not occur ie a horse will not win a race). Just watch any in-play tennis match and see how the odds move. Making sense of these patterns and developing successful strategies to make regular profit is the holy grail for many people.

The basic theory behind all this is that you need to back at a higher price than you lay. It is the same as business all over the world, you buy a product at one price and you sell it at another, the difference between the two being your net profit.

An example is I back a horse at 2/1 for 100. That's 3.00 in decimal odds. If it wins I win 200 and get my stake back. Before the start of the race the odds come down to 6/4 or 2.50. I then lay it for 100 and if the horse wins I have to pay out 150. The difference between my back winnings and my lay liability is 50. That is what I would win if this horse wins and if it doesn't, I lose nothing! A free bet. The really neat trick is to "hedge" your winnings out so you win the same amount no matter which horse wins. In the above example I could lay the horse for 120 guaranteeing me a 20 profit.

The obvious problem is what happens if the odds rise? You're left with a bet you can't sell or get rid of without losing at least some of your stake. This is where the difference between traders and gamblers comes in. A gambler takes risks in order to possibly achieve a profit. A trader is happy to take a series of small losses safe in the knowledge that the wins will outweigh the losses.

There are many and varied approaches to trading but the most important thing is discipline. As soon as you fail to close a trade that has gone against you you are no longer trading but gambling. Sure, you might get away with it but when it goes wrong you will certainly lose a lot more than you bargained for.
The best way to focus your mind and prevent the gambling tendency arising is to work to strict strategies with defined entry and exit points.

If you are interested in finding out more and want some free strategies for trading sports then go to my website at http://www.wotworks.com